Encyclospeedeia—Lex Joon, and his team’s “never-quit!” attitude
Brownsburg, IN. (May 16, 2022) – When bringing new team members into the fold, Joon provides a few days of training and then tosses new candidates into the deep end…
FEMALE CO-CREW CHIEF MAKING NHRA HISTORY
Brownsburg, IN. (October 27, 2021) – According to published reports, women who succeed in male-dominated careers are often seen negatively. Gerda Joon is an example of a woman who is…
NHRA SOUTHERN NATIONALS MOVED TO APRIL 30 – MAY 2
NHRA SOUTHERN NATIONALS RESCHEDULED GLENDORA, Calif. (Feb. 12, 2021) – NHRA and Atlanta Dragway have teamed up to announce the new dates for the 40th annual NHRA Southern Nationals. The…
John Kernan, NHRA, visits the LJR shop and provides an update
Lex Joon has made some changes to his dragster this offseason and plans to be ready for Gainesville. John Kernan has more on Lex, wife Gerda and their #NeverQuit attitude.…
NHRA Top Fuel owner-driver Lex Joon applies his sponsor’s product to his dragster, but only after applying a successful strategy through LinkedIn to his marketing program.
COURTESY OF LEX JOON RACING VIA FACEBOOK
How to Find Sponsorship for Your Race Team or Series the New-Fashioned Way
NHRA teams, and even the series, among those using social media to bring in the bucks.Racers and sanctioning bodies are using new ways to find sponsorship dollars in 2020.The NHRA…
Why ‘The Profit’ and Camping World Boss Marcus Lemonis Sees NHRA as Sound Investment
Camping World Chairman and CEO Says Fans are the Most Important Stakeholders in the NHRA's Future. Marcus Lemonis, 47, is a business owner and a sponsor of several sports entities,…